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Business Development: There’s No Easy Answer

May 1, 2012

Nice post describing BD life… Same at a start-up as it is at a non-profit browser company.

You end up doing a little bit of everything.

Here’s the great summary

This varies quite a bit from startup to startup. For startups like Foursquare that are much larger (100+ people), business development is likely fully focused on partnerships. For startups that don’t have many partnerships yet (Path for example, has only partnered with Nike so far), it’s probably more focused on marketing, community and PR.


Cristina Cordova » Archive » What A Business Development Role is Like at a Startup.

From → Marketing

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